# Scenario for creating analysis and base selections

## Predict people who are likely to buy a specific type of insurance cover within 3 months of making a holiday booking

In this scenario:

- Base group – comprises of people who have **made a holiday booking**
- Analysis group – comprises of people who have **made a holiday booking** and then **purchased insurance cover**.

We need to study:

- Base group - behaviours **before people made their booking**.
- Analysis group - behaviours **before people purchased the insurance cover**.