# Creating a campaign

To create a new campaign journey:

1. Go to the **Campaigns** tab.
2. Click **\+ New**.

   > **Tip**
   >
   > New campaigns are saved to your current folder location. Ensure you're in the correct folder before creating a campaign.
3. Click **Campaign**.

   > **Note**
   >
   > You also have the options to create a one-off, quick message campaign or a new folder. See [Quick messages](<https://help.apteco.com/en/orbit/campaigns/quick-messages/index.md>) and [Campaign folders](<https://help.apteco.com/en/orbit/campaigns/campaign-folders/index.md>).
4. Create a blank journey from scratch or use a template:

   1. To create a blank journey, click **Start From Scratch**.
   2. To create a journey from a template, find the template you want and click **Use Template**. See [Journey templates](<https://help.apteco.com/en/orbit/campaigns/creating-a-campaign/journey-templates/index.md>).
5. Enter a descriptive **Campaign Name**.
6. Expand the **Targeting** dropdown to choose whether to target individuals or use transactional data to target transactional activity.

   For more detail, see [Transactional campaigns](<https://help.apteco.com/en/orbit/campaigns/journey-builder/transactional-campaigns/index.md>).
7. Click **Create**.

Orbit then creates a new campaign, opening the journey builder. You can now populate the target audience and set up your communication channel steps.

> [!NOTE]
>
> Make sure you save your work throughout the process. If you have finished editing your campaign, expand the option menu on your journey and click **Exit Edit Mode** to move the campaign from edit mode to view mode.

## Viewing a journey

To open an existing campaign journey, either:

1. Click the option menu on a campaign tile, then click **View Journey**.
2. Click anywhere on a campaign tile to open the **Overview** screen, then click the **Journey** tab.

> [!NOTE]
>
> View Journey only displays campaigns that are compatible with the current Orbit journey builder. Campaigns made in PeopleStage may not be currently supported by the journey builder and won’t appear in this view.