# Look-alikes variables

When users [find look-alikes](<https://help.apteco.com/en/orbit/audiences/audience-workbooks/find-look-alikes/index.md>) for an audience, Orbit tests the variables you choose here, to find the ones that best describe the audience. Users can't find look-alikes until you've chosen at least two. Until then, they see the message `Solution is not available, Contact your administrator to set up variables`.

## Choose look-alikes variables

Choose variables that might describe the kind of people you want more of, such as demographics, segments, or how they first came to you.

To choose look-alikes variables:

1. In **Application Settings**, select **Look-alikes Variables**.
2. Add at least two variables. They must come from the audience's table or a table above it, such as People or Households.

   [![The Look-alikes Variables page, with Gender, Income, and Just-A-Cluster variables, each with a bin icon](<https://help.apteco.com/assets/images/orbit/reference/admin/application-settings/look-alikes-variables/look-alikes-variables.jpg>)](<https://help.apteco.com/assets/images/orbit/reference/admin/application-settings/look-alikes-variables/look-alikes-variables.jpg>)
3. Select **Save**.

To remove a variable, select its bin icon, then select **Save**.
