# Fixed content

Use Fixed Content when you want every individual to be flagged with the same information.

For example, you may need to communicate information such as the **Campaign Run Date** or **Campaign ID** for your mailing house to use when processing the job.

## Adding fixed content

1. Zoom into the Content step

   From the Library-Values-System folder:
2. Drag Run Date onto the Content step

   By default, the new field will be called **Content Field** and this will be the column header in the output file created.
3. Double-click to edit and create a more explicit column header – here **Run Date**

   > **Note**
   >
   > To change the date format, click the settings icon at the right end of the Run Date panel and select the required format from the drop-down menu presented.