Journey templates
Journey templates provide pre-built starting points for your marketing campaigns.
Orbit offers two categories of journey templates:
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Predefined templates: Sixteen professionally designed templates covering common marketing scenarios, from single-stage campaigns to complex multi-stage journeys
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Custom templates: Templates you create by saving your own campaigns for reuse across clients or projects
Template availability by licence type
Your Orbit licence determines which predefined templates you can use:
Broadcaster licence includes:
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Birthday Campaign
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Newsletter
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Social
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Year 1 Thank You
Campaigner and Orchestrator licences include Broadcaster templates plus:
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Abandoned Basket
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Birthday Campaign with Engagement Focus
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Event Campaign with Latecomers
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Event Campaign with Sequenced Comms
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Newsletter Campaign with Interactions
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Product Launch
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Purchase Acknowledgement
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Re-engagement Campaign
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Renewal
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Weekly Product Showcase
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Welcome
View all templates regardless of your licence, but the Use Template button only appears for templates included in your licence bundle.