Bing Maps: Plot Map - Using Longitude and Latitude Co-ordinates

For the greatest precision, and to keep Bing transactions to a minimum, it is recommended that you use longitude and latitude co-ordinates as variables to create plot maps, rather than geographic variables such as UK Postcode or US Zip code.

For example:

  1. Create a selection identifying people in the Coventry Postal Area earning £70-80k and above - High Earners in the CV Postal Area.

  2. Drag and drop the Map tool on top of the selection window.

  3. Click on the Layer 1 tab.

  4. Change the Title to High Earners in CV Postal Area.

  1. Drag and drop your Latitude variable as the first geographic variable, and Longitude as the second.

  1. Build the display.

When you zoom in over the CV Postal Area of the resulting map, you will see a pinpoint to represent the location of the people represented in the underlying selection - in this example, High Earners in the CV Postal Area.

 

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