Results

Back to Introduction to Campaign Optimisation

Results sub-view

The Results sub-view shows a list of the last 7 runs of the Optimisation Task for the area and shows the details of whichever run you select:

• Each campaign is listed in a separate row in priority order. The numbered columns relate to the same campaigns, with the tooltip clarifying the name of each
• The Reserved For and Reserved columns show the number of records reserved and the run time of the Campaign Audience is due to use these records
• The Available column gives the total number of records that were available to be optimised – obtained by running the Audience for this Campaign without any volume constraints applied
• The values in red in the Conflict Matrix show how many records were taken from a Campaign’s available count by another Campaign which had a higher priority
• The Constrained column shows any records further removed as a result of Audience volume constraints

The Results sub-view details how the system is reserving records which are eligible for more than one campaign.

A list of the most recent runs of the optimisation process displays at the bottom of the window, including the URN allocation.

• Highlight a run to update the results table at the top of the window

• Click the Refresh icon to update the display

 

See Also

Added in Q2 2019